Britt Hicks
Artist Campaigns
When I became a Sony field rep, my very first boss told me something that forever changed how I approach my work;
"a good marketer can market anything."
In my case, it definitely has helped that I have loved nearly every artist campaign I have worked on, but below are a few of my absolute favorites. These artists (THANKS GUYS!) all gave me the chance to showcase and market their art, and create unique moments in their career surrounding each project. Some of the below images will be hyperlinked so you can see a deeper look into specific activations I created around each project. Since I can't reveal all my tricks, please reach out if you are curious of the in-depth details on how I marketed any these projects, as well as the creative rollout strategy behind them!
In addition, please take a listen to these wonderful artists, and the incredible art they created.